Spotify Shares New Tools to Combat Artificial Streaming: What Every Artist Should Know

Have you ever heard of Artificial Streaming? If you are an artist or are part of the music industry, you surely know that this is an increasingly worrying topic. For this reason, Spotify has launched a new educational campaign to help artists identify these fraudulent practices and avoid falling into them.

What is Artificial Streaming and why is it important to avoid it?

Artificial Streaming occurs when false reproductions of songs are generated, usually through bots or services that promise “guaranteed streams”. These practices may sound tempting, but they don't just violate the policies of platforms like

Spotify, but also:

• They dilute the income that comes from royalties.

• They distort an artist's true connection with their audience.

• They can lead to the removal of songs from playlists or even from the platform.

The most important thing is that, in the end, they do not serve to build an authentic career.

‍In this new campaign, Spotify shares clear and practical tips for keeping your music on the right track. Here are some of the most important recommendations:

1. Avoid suspicious services: If someone promises you streams, inclusion in playlists or algorithm improvements in exchange for money, it's probably a fraud.

2. Check your statistics: Tools like Spotify for Artists allow you to detect unusual peaks or streams from unexpected places. If something doesn't seem logical, it could be a problem.

3. Report suspicious activity: If you find playlists or services that you think are fraudulently inflating streams, report it directly to Spotify.

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How does Random Sounds help you in this process?

At Random Sounds, we're committed to making sure that your streams are genuine and reflect the real support of your fans. Some of the ways we support you are:

• Ongoing resources: Already in our May 8 guide Here's how to use Spotify for Artists to monitor your statistics and detect possible anomalies.

• Personalized support: If you notice something strange in your data, we're here to help you understand what might be happening and take action.

• Preventive technology: We implement tools that ensure that your releases comply with the policies of platforms such as Spotify.

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The Spotify campaign does not seek to signal or penalize, but rather to educate and protect artists against practices that are not only harmful, but that do not contribute anything in the long term. As Spotify says: The best way to grow is to connect with real fans who support your music in an authentic way.

At Random Sounds, we celebrate this initiative and are here to give you all the support you need. If you want to learn more about how to keep your stats clean and get the most out of Spotify for Artists and other platforms, visit our May 8 guide and join the conversation.

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